Ethics and Speak Up Annual Report

Role: Designer. I developed the visual direction and designed the 21-page digital report, translating dense compliance information, processes, and reporting data into an accessible publication.

Challenge: Create a report that could be shared with both internal and external audiences while making a necessary but information-heavy subject engaging enough that people would want to read it.

Approach: Created a clear editorial system using typography, photography, infographics, data visualization, and modular layouts. Charts, process diagrams, case studies, and numerical callouts helped break the content into manageable sections and communicate key findings while maintaining the seriousness of the subject.

Result: The final report balanced professional credibility with approachable visual storytelling. It provided a polished overview of CareFirst’s Ethics and Compliance Program while making reporting trends, investigation processes, and available resources easier to understand.